Why it matters: Reports of the RTX 5090's death may have been exaggerated. That's according to Nvidia, which recently confirmed that the flagship consumer card was still in production. However, that denial doesn't seem to line up with Nvidia's own US marketplace, where the RTX 5090 is conspicuously absent.

Prolific leaker MEGAsizeGPU last week wrote that Nvidia had "confirmed" the GB202 chip used in the RTX 5090 would no longer be used in new RTX 5090 cards. Instead, future supplies of the GPU would be used exclusively for RTX Pro Blackwell-based models.

Another leaker, Hongxing2020, said Nvidia would replace the RTX 5090 with a new RTX 5080 variant packing 24GB of VRAM.

Now, 4Gamers reports that Nvidia has denied the reports at an RTX Spark launch party event in Taipei, Taiwan.

Jeff Fisher, Nvidia's senior vice president of personal computing, talked about CUDA and how there would be no AI market today without it.

"The supply chain (capacity) is indeed somewhat constrained, but NVIDIA is fully committed to bringing products to market. Although there are other variants of the RTX 5090 chip, it has not been discontinued, and Nvidia will continue shipping, which is very important," Fisher said, according to the machine-translated site.

That all sounds pretty definitive, but it's at odds with Nvidia's official US marketplace. The option to see RTX 5090 cards has been removed completely, with the RTX 5080 sitting at the top of the list.

There are some RTX 5090 cards available on Newegg. The majority are over $9,300, with the most expensive model priced at $10,899. Amazon has just one, priced at $11,565. It ships from Germany in 2 to 3 weeks. There are almost none sitting on shelves in brick-and-mortar stores, either.

As for the RTX 5080 24GB, or Super, as it might be called, there are rumors it will launch next year. It's long been assumed that the Super series has been canceled, but there have been claims that it could land next year – or even sooner.

With the RTX 6000 series not expected until 2028 and rival AMD's RDNA 5 cards tipped to get here in late 2027, perhaps Nvidia will launch an RTX 5080 Super at some point, though we can only hazard a guess at its price.

As we all know, the situation comes down to the massive demand for AI products and the fact Nvidia makes a lot more money from these expensive professional and enterprise cards. Despite Fisher's claims, it wouldn't be a surprise to learn that the RTX 5090 is effectively dead.